BRAND ID | BRAND STRATEGY | GRAPHIC | ILLUSTRATION | MARKETING COLLATERAL | WEB
“I WANT THEM TO
SEE US AS THE
TRENDSETTERS.”
CLASSIC + VINTAGE | VIBE
The difference between a simple visit and a full experience is in the details. The salon’s visual strategy is designed to make clients feel comfortable and welcome. Vintage art lines the walls while classic surf and skate movies, play casually throughout the day in the salon’s rear.
CHIC + MODERN | DESIGN
INDiE Salon & Beauty Bar was created to bring the top stylists together to create an experience of diversity, inspiration, and class unlike anything else. The salon’s design takes a different approach toward individual workspaces by utilizing partitions to provide client/stylist privacy.
